Retails: $3.49

It claims to:

• Hydrate – formulated with Shea Butter to restore moisture
• Replenish – with antioxidant Vitamins A, C, & E
• Smooth – rich emollients leave lips silky and soft
• Protect – with SPF 15 sunscreen
• Add Shine – for a perfect radiant finish

I like that:

• The packaging is really cute and compact
• The construction of the packaging is quite sturdy( After you close the lid, it won't open up in your purse or anything)
• It left my lips soft and hydrated
• It is very affordable
• It is long lasting and smells amazing
• It has SPF 15 
• It's easier to apply than a regular tube as both your upper and lower lips are covered after one swipe. 
• This lip balm has a smoother glide than some others lip balms.
• Softlips Cube texture to be quite creamy
• If you have dry lips, it will help you improve the texture of your lips

I dislike:

Although I really like the design, it is kind of big to carry if you don't have a bag or purse with you. I always have a lip balm with me in my key chain, but  although I really like this one, I can't carry it in my pocket, key chain or small handbag. But it's a nice addition to a desk or counter top. Having said that, you should know that although that CUBE is a bit bulky compare to regular chap sticks, it is not as big as the EOS and the Revo Chap-Ice.  

Conclusion: 

I  have only try the Vanilla Bean Cube but I want to try the other two after I finish this one. I was completely impress with this lip balm and I will definitely be purchasing another one. I love how it feels and looks. After I try the other flavors, I will make an update to this post.